May contain: Titanium Dioxide, CI 77491 (Iron Oxides), CI 77499 (Iron Oxides), Manganese Violet
May contain: Titanium Dioxide, CI 77491 (Iron Oxides), CI 77499 (Iron Oxides), Manganese Violet
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Get ready for colorful fun with our delightful lip glosses, specially designed for kids' play makeup sessions while keeping their health a top priority!
Whether it’s a hint of sparkle, a warm peachy glow, or a cheerful cherry tint, our hyper-clean lip glosses are perfect for everyday adventures and special occasions alike. Let the fun begin!
Products are enhanced by olive oil, pomegranate extract, and 100% naturally derived raspberry scent.
Skin Benefits:
Sparkle Berry Lip Gloss: This delightful lavender-rosy shade features a magical shimmery finish. Perfect for kids who love a hint of sparkle!
Peach Glow Lip Gloss: This warm peachy-pink hue offers a soft, radiant shine that's just right for little ones.
Cherry Bliss Lip Gloss: This soft cherry red shade adds a cheerful touch to any fun look. Perfect for kids who want to shine bright!
Apply. Enjoy. Clean. Repeat.
Apply to lips generously.
Our formula is hypoallergenic, safe for sensitive skin, and specially formulated for kids. Patch test is still recommended before use.
Please supervise your child while using.
Not for children under 3
Kids play makeup products didn’t meet our high standards for formulation and fun - here’s what we cut out:
The most widely used preservative in cosmetics. Mostly used in makeup to prevent contamination of products & ensuring shelf life. Parabens are linked to a host of serious health concerns, from cancer to infertility. They are known endocrine disruptors, which means they can cause damage to the body’s many important hormonal systems.
Incredibly common in beauty products. They can generate a substance that contributes to some cancers. Some of the trace contaminants in petroleum-based ingredients often readily penetrate the skin. Something to avoid given our kids thin skin barrier.
In its pure form, talc is safe. The problem is that talc is often contaminated with asbestos, which causes cancer, so it’s a risky ingredient to use.
Group of chemicals used to make plastics more flexible and harder to break. In cosmetics, it is used in nail polish, hair spray, and fragrances. Phthalates are linked to endocrine disruption, development and reproductive toxicity, and cancer. Phthalates have been banned from cosmetic products in the EU.
Artificial colors used to make products look pretty. Known as FD&C colors or Lakes, these colors are made of 20+ chemicals and have been associated with skin allergies and hyperactivity in children.
Petroleum-based compounds used in cream bases for cosmetics as thickeners, solvents, softeners, and moisture-carriers. PEGs can cause irritation, systemic toxicity, and cancer. PEGs function as a penetration enhancer and can allow harmful ingredients to be absorbed more readily through the skin.
Used in nearly every type of make-up and personal care product. The FDA does not require companies to disclose the ingredients used in their fragrance, it is protected as a trade secret. These unlisted ingredients can trigger allergies, migraines, and asthma symptoms, and have been linked to cancer and neurotoxicity. All of the toxic ingredients that you’re looking to avoid, can be added back into the products under the guise of the word fragrance.
A red dye extracted from the females of a scaled insect species found in Mexico and Central America. More than 70,000 of these beetles are killed to produce just 1 pound of dye, which can be found in many cosmetics, food and textiles. Carmine has been associated with severe allergic reactions. This ingredient is listed in the PETA's Caring Consumer guide as a substance of animal origin.
A vegetable oil derived from castor beans, known for its abundance of skin-beneficial fatty acids. It nourishes the skin, imparting a healthy glow and enhancing the absorption of other cosmetic ingredients.
A synthetic ingredient created in the lab to ensure optimal performance while being safe for the skin. It enhances textures, providing a balmy and cushion-like feel, excellent adhesion to the skin, and a glossy finish.
A natural ingredient that results from the combination of fatty acids from olive oil and sorbitol, a dehydrated sugar. It is a natural antioxidant that keeps the skin nourished and moisturized, mimicking the skin's own moisture. It aids in the effective mixing of ingredients in formulations, making it particularly beneficial in lip products.
A natural wax commonly used in lip care products, providing protection against environmental stressors while keeping the lips smooth and nourished. It shares beneficial properties with beeswax but is of vegan origin. In formulas, it contributes to the perfect balmy consistency, offering a luscious touch.
A reliable synthetic derived from minerals. It has a natural origin but needs a little lab help to make it suitable for going in products. It acts as a thickening agent, ensuring the formulas have the right texture and feel.
A mineral-derived coloring agent that adds a fun shimmer, sparkle, or glow effect to products. It is part of a group of 37 earth-derived silicate minerals frequently used in cosmetics.
A natural, nutrient-rich antioxidant derived from coconut oil and glycerin. It keeps the skin hydrated, smooth, and soft, while its antioxidant properties protect against environmental stressors. In formulas, it helps blend all the ingredients seamlessly.
A 100% naturally derived aroma with a raspberry scent. Please refer to the full ingredients list provided under fragrance.
A natural extract obtained from pomegranate shrub bark and pomegranate fruit seeds. It is rich in antioxidants that promote skin healing and protection against damage. With its fatty acid content, including omega-3s, it soothes and refreshes the skin, maintaining its smooth and healthy appearance.
A naturally occurring vitamin E derived from plant sources like soy, rice bran, or flax oils. It soothes, moisturizes, and protects the skin, supporting its lipid barrier and defending against the sun, pollution, and other environmental stressors. It also acts as a stabilizing ingredient in formulas.
A natural texture enhancer that promotes even pigmentation and smooth application on the skin. It improves the distribution of pigments in cosmetics and prevents them from settling, resulting in a smooth and consistent look.
A synthetic ingredient created in the lab to deliver optimal performance while being safe for the skin. It acts as a thickening agent, contributing to the perfect glossy texture. It is considered safe and non-irritating to the skin.
A reliable synthetic thickening ingredient created in the lab to excel in its performance while being safe for the skin. It is commonly used in powder products to achieve the desired consistency and texture.
A synthetic ingredient formulated in the lab to excel in its intended purpose while being skin-safe. It imparts slip to products, facilitating easier application, and possesses properties that support the preservation system of cosmetics.
A trustworthy synthetic derived from mineral. With a natural origin, it needs to be processed in the lab to be safe for use in consumer products. It moisturizes and hydrates the skin while providing a rich, creamy, and luxurious feel and appearance in formulas.
While the majority of vanillin is derived from petroleum, a small portion is derived from natural sources such as rice and other natural sources. Jovy uses only rice-derived vanillin. It is highly valued for its intense sweetness and finds its application in high-cost luxury perfumes. It provides a versatile vanilla-like scent that can be incorporated into various fragrance types, including woody, herbaceous, ambery, and floral.
A natural texture enhancer that contributes to a glossy texture in products. It is a mineral-derived pigment commonly used in cosmetics to adjust colors, creating cuter and lighter shades. It is the non-airborne type, ensuring safe application.
Mineral-derived pigments that add vibrant colors to your products. They are used to create captivating makeup shades and provide protection against visible light for the skin.
Black mineral-derived pigment that add vibrant colors to your products. They are used to create captivating makeup shades and provide protection against visible light for the skin.
A mineral-derived pigment, an inorganic salt known as ammonium manganese pyrophosphate, used as a colorant. It lends products a perfect purple finish.
A natural, nutrient-rich antioxidant derived from coconut oil and glycerin. It keeps the skin hydrated, smooth, and soft, while its antioxidant properties protect against environmental stressors. In formulas, it helps blend all the ingredients seamlessly.
A naturally derived ingredient found in flowers, fruits, and vegetables, it contributes floral, woody, sweet, fruity, berry, and tropical notes to fragrance compositions, adding a delightful aroma.
This natural substance gives red raspberries their powerful aroma and imparts a fruity raspberry tone to fragrances, enhancing their olfactory appeal.
While the majority of vanillin is derived from petroleum, a small portion is derived from natural sources such as rice and other natural sources. Jovy uses only rice-derived vanillin. It is highly valued for its intense sweetness and finds its application in high-cost luxury perfumes. It provides a versatile vanilla-like scent that can be incorporated into various fragrance types, including woody, herbaceous, ambery, and floral.
Anisaldehyde is a natural isolate extracted from anise. It adds a floral note to fragrances, contributing to their overall complexity and elegance.
This ingredient is naturally found in gardenia flowers and provides fragrances with a combination of floral and fruity notes, enhancing their allure and character.
A naturally occurring organic compound, it is primarily used as a flavor enhancer. It can be found in the bark of the larch tree, pine needles, and roasted malt. Known for its cotton candy and caramel-like aroma, it imparts a sweet scent to fragrances.
It is a natural compound present in a variety of flowers, such as jasmine, as well as fruits like pear and apples. With its pleasant and sweet aroma, it is widely used in perfumery, cosmetics, and flavorings.
It is a natural aroma compound found in essential oils, including rose oil. It lends fragrances a distinct raspberry and blackberry note, adding a fruity touch to their composition.
It is a natural compound found in many fruits, such as pineapples and sweet oranges. It is valued in perfumery for its sweet and fruity smell and its ability to evaporate on the skin without leaving any residue, allowing the fragrance to remain appealing.
It is a naturally produced compound during fruit ripening. It creates a strong, fruity banana or pear odor that is widely used to flavor foods, attract bees, and improve the scent of perfumes.
It is a naturally occurring compound found in fresh-cut grass. It possesses powerful green and transparent floral notes, reminiscent of the natural fragrance of freshly mown grass.
It is a naturally occurring unsaturated alcohol present in various flowers, including narcissus and freesia, as well as herbs like marjoram, oregano, and rosemary. With its pleasant odor resembling lilac, it is commonly used in perfumes, cosmetics, and flavors to add a touch of floral charm.
Kids play makeup products didn’t meet our high standards for formulation and fun - here’s what we cut out:
The most widely used preservative in cosmetics. Mostly used in makeup to prevent contamination of products & ensuring shelf life. Parabens are linked to a host of serious health concerns, from cancer to infertility. They are known endocrine disruptors, which means they can cause damage to the body’s many important hormonal systems.
Incredibly common in beauty products. They can generate a substance that contributes to some cancers. Some of the trace contaminants in petroleum-based ingredients often readily penetrate the skin. Something to avoid given our kids thin skin barrier.
In its pure form, talc is safe. The problem is that talc is often contaminated with asbestos, which causes cancer, so it’s a risky ingredient to use.
Group of chemicals used to make plastics more flexible and harder to break. In cosmetics, it is used in nail polish, hair spray, and fragrances. Phthalates are linked to endocrine disruption, development and reproductive toxicity, and cancer. Phthalates have been banned from cosmetic products in the EU.
Artificial colors used to make products look pretty. Known as FD&C colors or Lakes, these colors are made of 20+ chemicals and have been associated with skin allergies and hyperactivity in children.
Petroleum-based compounds used in cream bases for cosmetics as thickeners, solvents, softeners, and moisture-carriers. PEGs can cause irritation, systemic toxicity, and cancer. PEGs function as a penetration enhancer and can allow harmful ingredients to be absorbed more readily through the skin.
Used in nearly every type of make-up and personal care product. The FDA does not require companies to disclose the ingredients used in their fragrance, it is protected as a trade secret. These unlisted ingredients can trigger allergies, migraines, and asthma symptoms, and have been linked to cancer and neurotoxicity. All of the toxic ingredients that you’re looking to avoid, can be added back into the products under the guise of the word fragrance.
A red dye extracted from the females of a scaled insect species found in Mexico and Central America. More than 70,000 of these beetles are killed to produce just 1 pound of dye, which can be found in many cosmetics, food and textiles. Carmine has been associated with severe allergic reactions. This ingredient is listed in the PETA's Caring Consumer guide as a substance of animal origin.
Jovy is a hyper-clean brand for kids that uses natural and synthetic ingredients, all of which are tested and proven to be safe. Our formulas don’t contain toxins or any harmful ingredients. As we know, there are good and bad chemical ingredients, just like there are good and bad natural ones. We do try, however, to have mostly natural formulations. Our formulas will always have a higher percentage of proven-safe fruit, vegetable and plant-derived ingredients. Our current formulations have 90-95% natural origin.
We analyzed several products in the market that were targeted to kids, some with all natural ingredients, including no preservatives. Some of the lip formulas we tested were already rancid, even though they were new. According to the Good Face Project, microbes are likely to form, grow, and spread in makeup and skin care without an effective preservative.
As with many unregulated phrases, all-natural doesn't equal safe if the formula is contaminated or unstable. Our focus is providing the safest formulas with the safest ingredients, natural or synthetic. That's why we're the first and only EWG VERIFIED play makeup make just for kids.
Absolutely! Jovy’s makeup is real makeup made just for kids. Nothing that is applied on your kids’ skin should be a toy, cheaply made, or treated lightly.
Our product is made in Italy with high quality ingredients and manufactured under the strictest EU regulations. The only difference is that our makeup is one of the cleanest out there.
We even have the certifications to prove it!
We're extremely proud of our ingredient lists and the end product we offer. Our main goal is to keep things simple, using clean ingredients and providing clear information on our labels. What sets us apart is that we are the only kids play makeup that is fully vegan and certified by EWG, a nationwide scientific organization empowering people to live healthier lives in a healthier environment. We don't just claim to be safe; we have the evidence to prove that our products are safe for you and your family.
YES! We have the following:
Jovy is a hyper-clean brand for kids that uses natural and synthetic ingredients, all of which are tested and proven to be safe. Our formulas don’t contain toxins or any harmful ingredients. As we know, there are good and bad chemical ingredients, just like there are good and bad natural ones. We do try, however, to have mostly natural formulations. Our formulas will always have a higher percentage of proven-safe fruit, vegetable and plant-derived ingredients. Our current formulations have 90-95% natural origin.
We analyzed several products in the market that were targeted to kids, some with all natural ingredients, including no preservatives. Some of the lip formulas we tested were already rancid, even though they were new. According to the Good Face Project, microbes are likely to form, grow, and spread in makeup and skin care without an effective preservative.
As with many unregulated phrases, all-natural doesn't equal safe if the formula is contaminated or unstable. Our focus is providing the safest formulas with the safest ingredients, natural or synthetic. That's why we're the first and only EWG VERIFIED play makeup make just for kids.
Absolutely! Jovy’s makeup is real makeup made just for kids. Nothing that is applied on your kids’ skin should be a toy, cheaply made, or treated lightly.
Our product is made in Italy with high quality ingredients and manufactured under the strictest EU regulations. The only difference is that our makeup is one of the cleanest out there.
We even have the certifications to prove it!
We're extremely proud of our ingredient lists and the end product we offer. Our main goal is to keep things simple, using clean ingredients and providing clear information on our labels. What sets us apart is that we are the only kids play makeup that is fully vegan and certified by EWG, a nationwide scientific organization empowering people to live healthier lives in a healthier environment. We don't just claim to be safe; we have the evidence to prove that our products are safe for you and your family.
YES! We have the following:
My kids absolutely love jovy’s lip gloss! It’s perfect for kids and the cleanest option around. We originally got the one from the kit, but I wasn’t able to purchase the individual item until now. The new shades are adorable!!! It’s the ideal stocking stuffer for Christmas and an amazing product for kids all around. Thank you for making such great products for kids!