Berry Bliss Play Makeup Kit
$42.99
Jovy Makeup Stencils
$9.99
Kids Makeup Bundle (Makeup Kit + Stencils)
$49.99
Berry Bliss Play Makeup Kit
$42.99
Jovy Makeup Stencils
$9.99
Kids Makeup Bundle (Makeup Kit + Stencils)
$49.99

What Makes Jovy Safer?

Click on a heart to find out what makes Jovy's play makeup cleaner, safer and more fun!

What Makes Jovy Safer?

Click on a heart to find out what makes Jovy's play makeup cleaner, safer and more fun!

Made Just for Kids
Jovy's play makeup is specially formulated for young and delicate skin, standing out as the true clean option. Your kids deserve safe, high-quality products. We have the certifications to back it up.
Only the Best Ingredients
Our ingredients help strengthen developing young skin, nourishing it while providing antioxidant protection with ingredients like avocado and olive oil, Vitamin E, and blueberries.
No Yucky Stuff
The US only prohibits 11 ingredients for the use in cosmetics. At Jovy, our list of prohibited ingredients includes 1,400 ingredients banned in the EU for for skin care and any ingredient included in the Campaign for Safe Cosmetics Red List and EWG’s Prohibited list.
Safe and Fun Colors
Jovy only uses mineral-derived pigments for safe, subtle, shimmery shades that are easy to clean off the face and surfaces. We don’t use non-vegan alternatives like carmine. And you'll never find these yucky synthetic colors in Jovy products: Lakes, coal tar dyes and FD&C colors.

Let Your Kids´
Creativity Shine

Inspired by a mom’s passion for safe ingredients for kids

At Jovy, we are on a mission to raise the standards for kids cosmetics. With full-label transparency and the safest formulations, we believe in healthy skin, joyful kids, healthy life. Discover the magic of imagination, creativity, and endless fun with Jovy. Let’s make playtime extraordinary!

Inspired by a mom’s passion for safe ingredients for kids

At Jovy, we are on a mission to raise the standards for kids cosmetics. With full-label transparency and the safest formulations, we believe in healthy skin, joyful kids, healthy life. Discover the magic of imagination, creativity, and endless fun with Jovy. Let’s make playtime extraordinary!